Website Optimisation (Technical SEO & On-Site SEO)
Making organic search the second highest revenue driving channel for a small web design agency
The Brief
Flo & Millie, the sister duo behind Field Digital, had built a thriving web design business, specialising in premium Showit templates and custom design services for female founders. With a growing reputation in their niche, they wanted their online presence to match their brand’s standard, becoming more discoverable to the exact clients they wanted to attract.
The Results
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Plus organic search became their SECOND highest revenue driving channel, just behind their direct marketing.
The Insight
Although their offering was strong, their website performance wasn’t reflecting it. A lack of SEO optimisation, outdated site structure, and gaps in content were holding them back from ranking competitively. They didn’t need more marketing noise, they needed a cleaner, stronger foundation that made their expertise visible to the right people.